Blue Moon

It’s the 2nd full moon this month…blue moon…so, we’re feeling extra blue…;-) Serendipity…it’s also our 2nd big shipment of paddles this month as well…;-) This time it’s all carbon 90 in2 and 100 in2 carbon adjustables (66″-84″) with bamboo veneer…$289…



WARDOGBlue Moon

Feeling Blue?

We are!…;-) Paige…our board traffic controller… Will Vasquez…our Director of Marketing and Business Development… Client walks in…”Dood…is that carbon Mahalo in the hallway for sale?”… Our resident artiste…Michael Irwin… Life imitating art…Mike’s art imitating Mike’s life…;-)… Marc scored a blue acid washed carbon 11’1″ x 32″ One World Wide to ride back home in Huntington Beach…weighed an amazingly lightweight 23# …



WARDOGFeeling Blue?

A New Paige

As our business has grown across North America over the years, and is now taking on more international flavor, we’ve had to up our game and welcome the opportunity to change things up a bit around our shop…so, we’d like to introduce you to our new general business manager, Paige Efstratis…shown here with one of our new blue acid washed …



WARDOGA New Paige

Carbon XX-Wide Mahalo Groove

Bud’s new FeatherLite carbon 10’3″ x 36″ 6 channel Mahalo Groove…bold orange pin line…double vent valve…100% Made in the USA…designed for bigger wave riders here in Santa Barbara, California…100% totally custom… You won’t find this on the shelves at KOSTMART sandwiched between sky high stacks of disposable diapers and other cheaply produced merchandise…E V E R !!!…;-) Bud already had …



WARDOGCarbon XX-Wide Mahalo Groove

Focus Hawaii SUP’s

PRESS RELEASE LOS ANGELES, CALIFORNIA – JUNE 15. 2016 STANDUP PADDLE SPORTS, LLC (“SUPS”) AND FOCUS SURFBOARDS, INC. WISH TO ANNOUNCE THE SETTLEMENT OF THEIR FEDERAL DISTRICT COURT LAWSUIT IN THE CENTRAL DISTRICT OF CALIFORNIA, CASE NO. LA CV1508467 JAK (JCX), WHICH INVOLVED INTELLECTUAL PROPERTY AND BREACH OF CONTRACT CLAIMS. AS PART OF THE CONFIDENTIAL SETTLEMENT, THE PARTIES WISH TO …



WARDOGFocus Hawaii SUP’s

Summer SUP

It’s really a fun time in the SUP world right now helping folks find their dream board…we’ve really got things dialed in and refined…the shapes are all time, and the pricing is very reasonable…quality…durability…performance…bang for the buck…you can have it all…totally a great time to get into the sport or to upgrade… Jacques in humboldt wrote about his new 10’3″ …



WARDOGSummer SUP

Summer of SUP Love

Big shout out to all of our new, and repeat clients, across the land and seas that we’ve gotten to supply with our new toys this summer to fire up their stoke…we love hearing your CUSTOMER TESTIMONIALS………….MAHALO… Summertime…and, the paddling is easy…standup paddling is a great way to chill with friends while staying cool… Paul sloping into a couple of …



WARDOGSummer of SUP Love