We have another of our popular free SUP demos coming up this weekend…call the shop at 805.962.SUPS (7877) or email i n f o (AT) s u r f i n g s p o r t s . c o m for details… BYOP (Bring Your Own Paddle) if you have one… With any luck, this general weather trend …


Underground Chargers

Dave Muir’s reputation as an underground charger has gained even more traction lately…after winning the Sapinus Tahiti Pro against the top standup paddle surfers in the world on a stock 9’8″ Starboard, he turned his attention to a gnarly Western Australia reef/point break getting a legitimate shack…deep inside before getting the axe at the end and snapping his board with …

WARDOGUnderground Chargers

Dog Daze Of Summer

Most dogs are too cool for school…;-) With all of the activity going on around the shop…boards and paddles coming and going…our Chocolate Lab, Annie Mae, still finds time for a little siesta… Shipping out the SUP love to all points of the country… Her buddy, Molly Claire, is the shop greeter… There’s always a dog, or two, stopping in …

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Hobie Inflatable PFD’s In Stock

Just received a new shipment of the best PFD for SUP’s on the market… The Body Glove Belt Pack PFD Rescue Pouch is so comfortable that you won’t even realize that you have it on…until you need it! Body Glove Belt Pack PFD: Give the gift of safety with a Body Glove Belt Pack PFD…your loved one won’t even know …

WARDOGHobie Inflatable PFD’s In Stock

Hobie CFX Race SUP’s

Check out the beautiful new production Hobie CFX race SUP’s…25 lbs…with, a remarkable price tag of $1749!!! 12″6″ x 28 7/8″ :: 12’6″ x 27 3/4″ More images of these gorgeous puppies in this GALLERY… Hobie race SUP’s on the water…


SUP Adventures : Santa Barbara

We had a great group of folks who played hookie from work yesterday to go out to our beautiful Channel Islands with us for a SUP adventure day trip… Many people have seen the vid clip I put up online of Lori R. being the first person to standup paddle inside of the famous Painted Cave on Santa Cruz Island…so …

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QuickBlade SUP Paddles

Our QuickBlade SUP paddle inventory has just been refreshed…all of the options are in stock…if you can’t make it into the shop, simply give us a call toll free 888.805.9978…or, email…we’ll get it out to you muy pronto… Here’s a clear blade guard that we installed on Kim’s carbon QB…

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Move ’em In…Move ’em Out

The shop owners around us on Santa Barbara Street have been pretty amazed by the volume of standup paddle boards being moved into our shop and warehouses…and, even more impressed by the number of boards leaving our bizziness location…especially, in a drab economy… The deal is however, this sport is more like the surest investment you’ll ever make…guaranteed to bring …

WARDOGMove ’em In…Move ’em Out


VOGUE Magazine is featuring several of our North Pacific SUP’s…along with a Starboard, in an article on their website titled “Summer Workout : Paddleboarding”… I guess the fashionistas are paying attention…;-)


Starboard Carbon Surf Race

Here’s a few piccies of the gorgeous new brushed carbon Surf Race 12’6″ from Starboard…this is the more expensive brother of the Starboard 12’6″ AST Surf Race… Just enough paint to inhibit UV damage to the carbon layup… Incredibly light, strong, and stiff…Starboard is leading the way with innovative board construction technology…start saving your nickels and dimes because there is …

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