If Not Now…When?

We’ve already addressed the WHY part of the SUP equation…in a nutshell,
SUP = FUN (x10*nth)…

If a picture is worth 1000 words…here’s a million more reasons to standup paddle…;-)

We just had three days of 80* F weather last week…Spring has sprung!

Coming soon to an area near you…;-)

Everyday we get folks in the shop…and, phone/email…who have finally overcome their “paralysis by analysis” and have just thrown their trust to us for their big-ticket, standup paddle board acqusition, because at the end of the day you’re gonna have to trust somebody…why not choose the country’s first fully dedicated SUP store that is the market leader?…thousands of new standup paddlers have…we’ll assist you in choosing the right SUP…the first go around…there is a dizzying array of boards on the market these days…so choosing a knowledgeable, honest, and friendly shop that is fully stocked with ONLY QUALITY products is the first step towards getting the right equipment, the first time…

OUR CUSTOMERS AND QUALITY ARE ALWAYS #1…

We are a year-round, full-time, standup paddle board company…rust never sleeps…
so neither do we…;-)

We have our thumbs on it 24/7…365..so you don’t have to…

We are always on top (& outfront) of the newest trends and developments in the sport…it’s our job to take our (& your) fun seriously…

Our staff are standup paddleboard specialists…we have been into it from the beginning and continue to be the industry leaders…you get what you pay for…so, if you want the best, buy from the best…we have the best value…best selection…and, most importantly, we offer the best customer service at no extra cost…good old-fashioned, “Golden Rule” business ethics…

You can find real value in the 14′ Naish Glide in AST construction for $1599…

From production to custom…wave to fitness…race to touring…

Here’s the finished product of the eyepopping, artisanal quality North Pacific SUP’s coming out of the factory…we’ll have the finished product in hand soon…we’ll post up some high rez images in a few days…

The new Starboard blue Touch boards are the best value on the market…

Here are a few shots of the 11’2″ Blend in blue Touch…special price of $1169…

It doesn’t get more gorgeous than the TAC wood boards by Starboard…

Naish has over 21 boards in the lineup this year…we just got in the new 10′ x 32″ Naish Mana AST for $1249 and the Naish 11’4″ Nalu in AST for only $1249…we’re taking pre-orders for the 10′ x 32″ Mana soft top for $999…everybody needs one of these in their SUP quiver…

We also have the latest SUP offerings from Jimmy LewisHobieBlairRRD (Roberto Ricci Designs)Bill Foote Maui…and, Imagine

You can pick your paddle board up directly from our conveniently located warehouse…here’s Mike trying the fit of a 9′ Starboard Fish in his Toyota Prius…

It’s bigger brother, the 9’8″ Fish is going to the Caribbean by boat next week…

If you can’t visit our SUP showroom and warehouses here in Santa Barbara, no worries…we ship paddle boards direct from our paddleboard warehouses all over the world…here’s a couple that we shipped to Seattle on Wednesday and they were in the hands of their new owner in less than 48 hours…

Our shipping department is unmatched in the board industry…

Double boxed and ready for shipping…

WARDOGIf Not Now…When?

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