Carbon 7’10″ Jammer

Got a chance to float test the new carbon 7’10″ Jammer SUP with S-rail & “Butt Tail” today…

The white is a sparkly pearlescent eye popper…I call it the “Pearl Jammer”…;-)

This is the most stable under 8′ SUP I have been on to date…paddled nicely, too…easily stroked into a couple of knee high waves…no problemos…new swell is supposed to hit tonight…should be some waves manana…gonna be hard to sleep…especially, if it surfs anything like my other new 8’5″ Jammer…;-)

sups team south35 1000 Carbon 710 Jammer

sups team south21 1000 Carbon 710 Jammer

WARDOGCarbon 7’10″ Jammer

Find The Best SUP Team Building

Fun team building SUP lesson this morning with the folks at FindTheBest | A Research Engine…beautiful day…cool local company…building a better search engine…and, keeping their folks fit and happy by providing them the opportunity to participate in a fun & healthy outdoor fitness activity like standup paddling…

sups find the best Find The Best SUP Team Building

SUP team building events are great because most everyone is on equal ground…and, you get to see people progress very rapidly with good fundamental SUP instruction…
Mahalos Julie and Nora…for finding the best SUP instructors and SUP company to work with…;-)

WARDOGFind The Best SUP Team Building


We are known for our standup paddle SUP hard good products…boards, paddles, fins…etc…but, as a one stop SUP shop, we have a bunch of cool schwag in our store to add to your stoke level…use the lightbox feature to scroll through the images of some of the schwag that we have available in our store…

Looking for a gift for that special SUP paddler in your life? Our new online store has a really cool “Smart Coupon” gift certificate/store credit feature…


Fall Paddling

Now that Summer is officially over…we are looking forward to Fall paddling weather…the best time of the year…in our hamlet of Santa Barbara…and, all over the water planet in the Northern Hemisphere…

Beautiful sunrises and sunsets…smoother, glassy water with light offshores…water temps are still warm…and, the swells are starting to come from a more westerly angle…

WARDOGFall Paddling

Mat Surfing

A couple of months ago, at Deb’s urging…we rediscovered how much fun mat surfing is/was, again…more fun than a barrel of monkeys in a banana cream pie factory…;-)

Not that we have ever completely forgotten the thrill we had as kids learning on the old canvas rafts…and, witnessing our friends, George Greenough and Kenny Hughes, totally ripping on their surf mats…

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deb mat surf1 Mat Surfing

krypt3 Mat Surfing

Click image below to order Krypt MT5 or JT5 surf mats…the most advanced production surf mat ever made…we also stock the ERS4 swim fins designed to offer the best foot molds on the market…comfort and power…

mat surfing14 Mat Surfing

You gotta love the simplicity, and portability, of being able to travel with the fastest surf craft known to man, in a small backpack…mat surfing is a great complement to standup paddling…great workout for your legs…and, being close to the water, everyday is overhead…;-)

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JBT1a Mat Surfing

More pics in this GALLERY


Developed in 1933, the air filled surf mat was an Australian invention. It predated all of the modern surfboard design and history that we know today.

Krypt is proud to carry on the development of this uniquely Australian surf craft, which is at the cutting edge of high performance surfing, into the 21st century.

The Krypt MT5 Surf Mat is designed by surf mat master Mark Thomson. This 5th generation design is the product of 10 years design experimentation and development, The MT5 sets the standard for advanced fabrics in modern surf mat design and construction.

The MT5 surf mat is made from an ultra thin, lightweight, Hi-Tech military fabric that is incredibly strong and durable. Each surf mat features a self-sealing one-way valve that is unique to Krypt Surf Technology.

In waves that are 1 foot to 10 feet, the Krypt MT5 is a super intuitive and exciting surf mat to ride. It has fantastic grip on the water, which allows for incredible speed, awesome power and extended projection through each turn.

This combination of speed and control makes the MT5 the most advanced production surf mat ever made. This ultra modern surf mat is a high performance surf craft guaranteed to put a smile on your face every time you surf.

The future of surf mats has arrived.

The KRYPT MT5, Surf Mat is now available at our brick & mortar store in Santa Barbara and online

WARDOGMat Surfing

Surf Expo 2014

They say that surfing is everything…well, at Surf Expo in Orlando, Fl. everything is surfing…;-)

sups surf expo 11 Surf Expo 2014

sups surf expo 6 Surf Expo 2014

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sups surf expo 1 Surf Expo 2014

WARDOGSurf Expo 2014

New SUPsports ® Website

Without further ado…after several false starts and delays…the new SUPsports ® website for our SUP store has finally lifted off the launch pad…we’ve also freshened up the look of the blog with a similar skin to integrate with and we are starting construction on soon…thanks for your patience…

There is still some fine tuning and a few fires to put out…then, fully populating the shopping section of the store with all of our killer products…but, it is now open for business!

Please let us know what you think…all feedback is welcome…

supsports new 2014 New SUPsports ® Website

WARDOGNew SUPsports ® Website

Sunday Fun Day

Fun day to play on the 8’11″ and 9’5″ Hammers…

sups sb summer40 Sunday Fun Day

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sups sb summer23 Sunday Fun Day

sups sb summer22 Sunday Fun Day

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sups sb summer19 Sunday Fun Day

More pics in this GALLERY

WARDOGSunday Fun Day


The Jammer is a high performance wave riding machine that we developed 4 years ago…a number of it’s attributes are found in our Hammer Series…wide point back…wide tail with 5 fin option…deep double barrel concave…etc…

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WD jammin’ on the 8’5″ Jammer in carbon…

sups team south35 1000 Jammer

sups team south21 1000 Jammer

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sups team south10 1000 Jammer

More pics in this GALLERY


SUP Sports ® Board Lineup

Here is the SUP Sports ® Board Lineup sneak peek that will be appearing in the 2014 DEEP Board Buyers guide…

sups 2014 deep1200 SUP Sports ® Board Lineup

All Boards include:

1. Wardog-designed custom bamboo fin(s).
2. Non-H20 absorbing deck pad with integrated kicker.
3. Automatic GoreTex breather.
4. Dual leash plugs.
5. Big wave rated leash with safety quick connect…plus, shwag…and, a heapin’ helpin’ of pure old school STOKE!

Board Construction Options: Wood Sandwich, Carbon Sandwich, and all 23 models are available as “Made in California” SUPerLite carbon or epoxy customs.

Pricing is easy…here’s how it works:

The gorgeous boutique quality production boards with Australian Pine decks are $1299; boards with Australian Pine decks – Top and Bottom are $1399; and our two tone brushed SUPer-Lite carbons are $1799.

CUSTOM SUP’s Made in California range from $1449 to $1899.

WD Series:

7’11″ WD Wave
Ultra High Performance Wave Ripper

7’11″ x 29.5″ x 4.4″ : 120 liters (Quad +1)

The new 7’11″ WD was developed for lighter and/or more advanced wave rippers. This board is very stable despite it’s extreme maneuverability. It is going to challenge you to go for it, more than you are going to challenge it to give you more. Very fast rocker lines and responsiveness for top to bottom squared off surfing.

8’4″ & 8’6″ WD Wave
High Performance Wave Rippers

8’4″ x 30″ x 4.6″ : 132 liters (Quad +1)
8’6″ x 31″ x 4.6″ : 140 liters (Quad +1)

The 8’4″ & 8’6″ WD were developed for more advanced wave rippers to push the limits of short board paddlesurfing. These boards are very stable with generous volume for their size, and will reward you with extreme maneuverability. Ride them as a quad to get max speed out of them…on bigger days add a StubNub or switch out to tri-fin for more drive. Very fast rocker lines and responsiveness for top to bottom squared off surfing.

8’10″ & 9’2″ WD Wave
High Performance Wave Rippers

8’10″ x 32″ x 4.6″ : 150 liters (Quad +1)
9’2″ x 32″ x 4.6″ : 158 liters (Quad +1

The 8’10″ & 9’2″ WD were developed for bigger guys who are more advanced wave riders.
Wardog’s original 8’10″ WD was put into production by Starboard with Wardog’s signature, which he named the “Wide Point”. We have further refined this global best seller and added a slightly longer version to push the limits of short board paddlesurfing. These boards are known for stability with generous volume for their size, and will reward you with extreme maneuverability. Ride them as a quad to get max speed out of them…on bigger days add a StubNub or switch out to tri-fin for more drive. Rips in surf from 2 – 10′. Great travel boards.
Very fast rocker lines and responsiveness for top to bottom squared off surfing.

All Wave Model SUP

9’6″ x 30.5″ x 4.4″ : 150 liters (Quad +1)
9’6″ x 32″ x 4.4″ : 165 liters (Quad +1)
9’6″ x 33.5″ x 4.4″ : 175 liters (Quad +1)

The STOKE model is our #1 all around wave rider for most avg-size riders and is a great airline friendly travel board. We’ve added the Xtra-Wide size for bigger riders who want a smaller board that will surf more like a shortboard. Women especially like this board in our SUPer-Light Carbon construction for improved off water mobility.

Best All Around SUP

10’ x 30″ x 4.4″ : 160 liters (Quad +1)
10’3″ x 29.5″ x 4.3″ : 165 liters (2 +1)
10’3″ x 31″ x 4.5″ : 175 liters (Quad +1)
10’3″ x 33″ x 4.5″ : 185 liters (Quad +1)

The MAHALO is a very refined all around SUP that excels as both a wave rider with great glide and stability…as well as all water paddler. The two widest sizes were designed for bigger riders who want a maneuverable wave board and/or even women paddlers that want more stability for paddling with their children and/or dogs. The new Mahalo Shaka is a responsive design with paddle power.


All Around Cruiser

11’1″ x 30″ x 4.6″ : 200 liters (2 +1)
11’1″ x 32″ x 4.6″ : 215 liters (2 +1)

The name says it all: ONE WORLD. One board that ANYONE can ride ANYWHERE in the world…the ONE WORLD is the truest execution of an “all waters” SUP on this water planet…arguably, the best all-around SUP on the market. ONE BOARD…ONE PADDLE…ONE WORLD.
The board has incredible glide for an 11’1″ board, better than other company’s 12’6″ racers…and, it can ride waves from 2′ – 20′.

Coastal Surfing Cruiser

11’11″ x 31″ x 4.6″ : 225 liters (2 +1)

The ONE WORLD SURFARI is an excellent choice for fitness paddling and coastal touring/surf. Maximum glide and speed with very refined, soulful, longboard style wave riding characteristics…capable of surfing massive walls of moving water if you are…and, has greater glide and stability than many canoe nose SUP’s on the market…and, is way funner!

All Around SUP

7’11″ x 31″ x 4.4″ : 132 liters (Quad +1)
8’5″ x 31″ x 4.4″ : 140 liters (Quad +1)
8’11″ x 31″ x 4.4″ : 148 liters (Quad +1)
9’5″ x 31″ x 4.4″ : 160 liters (Quad +1)
9’5″ x 33″ x 4.6″ : 178 liters (Quad +1)
10’ x 31″ x 4.4″ : 170 liters (Quad +1)
10’3″ x 32″ x 4.4″ : 188 liters (Quad +1)
10’6″ x 33″ x 4.4″ : 198 liters (Quad +1)

The Hammer has become a smash hit! As close to the “Holy Grail” of the ultimate one board all around all water solution as has existed.

100% designed to maximize surfing the waves wherever you find them.

The Hammer has 3 distinct riding areas…it speeds up when you move into the nose area for extra long nose rides…it can be trimmed from the middle while turning…and, it rips turns off the tail like a short board. Especially, with our custom fin sets.

Because of it’s incredible stability…phenomenal glide…and, optimized volume distribution…etc…you can ride it around 8″ to 1′ shorter than you normally would…which helps tremendously in maneuverability and off-water mobility. Available in custom sizes.

sups 2tone colors 1000 SUP Sports ® Board Lineup

sups board line 1200 SUP Sports ® Board Lineup

sups hammer lineup 1200 SUP Sports ® Board Lineup

WARDOGSUP Sports ® Board Lineup